Hired gun or creative muscle?

18 December 2014 Unknown 0 Comments

Image by Braid Creative and Consulting


Lately I've been thinking about the role engineers play in a company or project. I'm specifically thinking software engineers because that's what I do, but I'm sure this applies to any kind of engineer.

My question is this: are engineers simply hired guns or are they part of the creative muscle?

This article at Braid Creative and Consulting says that everyone is creative so I don't think you can say engineers are definitely creative or they are not. It depends on the individual and also how the organization treats them.

At Instructure—where I work—engineers are afforded a lot of influence in the creative process, but that might just be because of our engineering roots. Like a lot of startups, we were started with software engineers and in the first years of the company the engineers were the mightiest social entity in the company.

Other companies might treat their engineers like lowly hired guns or they might even outsource the engineering so that it doesn't even factor into the creativity of their products and services.

But here's my thought: because of engineers' proximity to the tools of creation, they are readily inspired with flashes of brilliance.

Product people and designers are inherently creative by nature. I mean that's why they're hired to do what they do. They're creative and they know what people like.

Engineers often don't know what people like—except for themselves—and maybe we don't care because we don't get people sometimes, but the one thing we've got going for us is using the tools of creation on a daily basis. Because we're knee deep in the code, it gives us a special perspective to what can be created and what would be awesome to create.

But that's just an idea.

Horace Dediu of Asymco.com says that engineers are creatives. That we are artists even.

What do you think? Hired gun or creative muscle?

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Here's to the crazy ones

16 December 2014 Unknown 0 Comments


Steve Jobs is one of my heroes and he is one of the most innovative geniuses of our day. He is the poster child and to some extent the inspiration for our exploration of long-term creativity.

We all know that he led Apple to some of its greatest successes and changed the world in several different categories of products. Of course it wasn't him alone. Jony Ive played a huge role in changing the world along side Steve Jobs, but I'll talk about him another day (he's another of my heroes). And there were hundreds of people who helped them as well.

Many people don't realize, though, the role he played in Pixar. I'm not going to say he came up with the idea of Toy Story or anything like that, but he certainly was a mentor for Ed Catmull, John Lasseter and the Pixar team.

Both Apple and Pixar are great companies with world-changing innovations in their fields. Pixar has had an unrivaled string of #1 movies starting with the first ever feature-length computer-animated film. Neither Apple's innovation or Pixar's creativity are directly and solely because of Steve Jobs, but I feel like there is a connection there.

I plan to explore this connection more in the future, but for now let me share two quotes from Steve.

“I think part of what made the Macintosh great was that the people working on it were musicians and poets and artists and zoologists and historians who also happened to be the best computer scientists in the world.”

Steve Jobs seemed to believe that artists who are engineers also can make great things. And he proved it not once but time after time.

Lastly I want to end with another great Steve Jobs quote. His famous here's to the crazy ones quote. Tell me how much you love this quote in the comments. Enjoy!


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Destroy all the creativity! (let's not)

11 December 2014 Unknown 0 Comments



Here's a story on how we inadvertently destroy creativity in children. This is especially endemic in public schools.
On the first day of school, the little boy waved to his mother and turned to run down the bright hallway to class. His teacher smiled and pointed out his desk. “This is going to be great,” he thought. “I love to learn new things.” After a few fun stories, the teacher handed out crayons and paper and announced that it was time to draw a picture. The little boy enthusiastically grabbed the crayons and began to imagine all the things he could draw: mountains, lakes, airplanes, his family, his dog, the ocean, the stars at night…
Hundreds of ideas raced through his creative little mind. His teacher, seeing that he had started drawing, stopped him and said that today the class would be drawing flowers. The boy’s mind again ran wild: daisies, daffodils, roses, carnations, violets, lilacs, pansies, mixed bouquets, green gardens full of rainbows of colors…
The teacher again interrupted, informing the class that today they would be drawing a certain kind of flower. 
Taking colored chalk, the teacher went to the board and drew a green stem, with two leaves, and four identical pink petals. The little boy, eager to please, dutifully copied her drawing.
After several attempts, his drawing looked exactly like hers. The teacher congratulated him for doing such good work.
As the school year passed, the little boy became a very good student; he learned to listen, obey instructions and get the right answers on tests. His parents were very proud of him, and his teacher was impressed with his excellent progress.
When the next school year arrived, the boy had done so well in his classes that he was enrolled in an accelerated program. During the first week of class, the teacher handed out crayons and paper and announced that it was time to draw a picture. The little boy, still in love with art, enthusiastically picked up his crayons and waited for instructions.
After several minutes the teacher noticed that the little boy wasn’t drawing. “Why haven’t you started?” she asked. “Don’t you like to draw?”
“I love to draw,” responded the little boy, “but I was waiting for you to tell us what the assignment is.”
“Just draw whatever you want,” the teacher smiled and left the little boy to his creativity.
The little boy sat for a long time, watching the minutes tick off the clock and wondering what he should draw. Nothing came to mind.
Finally, in a burst of creative inspiration, he picked up his crayons and began to draw:
A green stem, with two leaves, and four identical pink petals.

It's taken from the book A Thomas Jefferson Education by Oliver DeMille where he cites it from a story called The Little Boy by author unknown (though it is often attributed to Helen Buckley he says).

This is such a sad story. Public school isn't the only place this happens, but it feels like they are purposefully edging out art and creativity in favor of science, math, and engineering.

I understand why the world is leaning towards STEM education. Computers and technology are the new hotness and that's where the future is and all that, but without art, STEM-only people will steer us in the wrong direction.

What's your take on this story? Sad or necessary?

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Looking for a flash of inspiration? Do nothing

09 December 2014 Unknown 0 Comments

image by zurb.com


I want to start a running segment that we'll do occasionally where we appreciate and analyze what has been written about the creative process. I'll start with a book called The Creative Process, edited by Brewster Ghiselin. It's the words of several brilliant people like Albert Einstein, Vincent Van Gogh, and several others that I don't recognize, and Ghiselin edited them into one book. It looks like it's an old book and I found it at the thrift store the other day.

The first chapter is on Henri Poincaré, a mathematician. The first thing that strikes me about his musings on "mathematical invention" are the need for the subconscious mind. He says that when he cannot figure out a problem after working on it for a while, he will drop it and go do something else. He mentions walking but not as the exclusive form of "rest" away from the problem. When he returns to the problem, after about half an hour, the spark of inspiration with the decisive idea hits him.

... the revelation, instead of coming during a walk or a journey, has happened during a period of conscious work, but independently of this work which plays at most a role of excitant, as if it were the goad stimulating the results already reached during rest, but remaining unconscious, to assume the conscious form.
I've heard of going on walks or stepping away from the problem, but he describes it in a way that I've never thought about before. He explains that you need to work before and after your rest.

Working on the problem before sets your unconscious mind to work. He even says that you need to work at the problem for several days of fruitless work before you step away from it.

And then working afterward takes what your unconscious has discovered and brings it to your conscious mind.
It is necessary to put in shape the results of this inspiration, to deduce from them the immediate consequences, to arrange them, to word the demonstrations, but above all is verification necessary.

What do you do when you're stuck? How do you find inspiration to solve problems?

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Yay Iteration

04 December 2014 Unknown 0 Comments

image by zurb.com

This post is the last in my attempt to introduce my favorite areas. I've done this so when you see posts about these things, you'll understand how they relate to our exploration of the creative process.

Computer programming. This is the only of the three that isn't an "art" form. It's the only one considered engineering (but after posting about creative writing, I'm starting to think that it has engineering in it's blood).

So, since this is the engineering side of me, you probably have guessed how this relates to our study of the creative process and it's long term success.

Programming is like puzzle solving all day long. It's really quite fun. But even though I say it's like puzzle solving, it's very straight forward most of the time.

Sure there are multiple ways to make a solution in many instances, but there's generally a right way or at least a best way. It's fairly linear and not much artistic ability is needed to come up with a solution.

But the things it can teach us about innovation that apply to so many other fields are profound.

The most prominent is iteration. That's not a term too many people use, but it means to do something repeatedly. In the programming world that means you try something and then incrementally make it better each time you try it.

Iterating on a solution for even a small bug is very common. Everything we do is just try and repeat. Try and repeat. Try something out and make it better next time.

It's actually a good mantra for people who are afraid to take the first step to do big things in their lives. Just try it out. You can fix it the next time you try. It doesn't need to be perfect now. Just try it.

Iteration. It's powerful.

This post from Forrst about feedback and iteration talks about it really well (start reading about half way down where you see the same picture as above).

Who has heard of iteration before this post?

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Creative Writing

02 December 2014 Unknown 0 Comments

Unlike typography, I have a little bit of knowledge in the field of creative writing. Well, I don't know if I can say that. I have experience with writing creatively (though I don't know how proficient I am at making compelling stories yet).

If I had an area of creative expertise, this would be it. I love writing fiction. I tend toward scifi/fantasy. I try to give my stories a solid theme that helps us to understand the human condition and our spiritual condition and relationship to God. I've self-published one novel and I'm working on my second (plus several that I haven't published—or finished).

Creative writing is a great example of an artful activity that won't be meaningful without some engineering. Come to think of it, most authors "engineer" their work until it is valuable, but they probably wouldn't consider themselves engineers.

It's easy to come up with any story imaginable. You write about fire-breathing jellyfish that come from the sky and burn everyone's pizza every night. It's easy to wander around without end and make the most wild, horrific, or boring story that anyone has ever heard of, but it's not as easy to make a story that is meaningful to readers.

Stories go through so many drafts before they are published. In engineering land we call these iterations or versions, but it is the same idea. You have a great idea and so you write a first draft. This is your first attempt at a solution in engineering.

Next, you have to edit over and over, which is the same as iterating on a code solution in a high-level sense.

What I'm trying to say here is that creative writing follows our pattern of an artful activity that isn't meaningful to many people without an act of engineering.

But we're not just looking for things that fit into our mental model of creativity. We're also trying to find things that don't fit so we can understand creativity better.

I plan to post updates to my fiction-writing exploits here because they're part of my personal creativity journey which will hopefully inform our collective creativity exploration.

So who else is an author of fiction out there? Tell me in the comments what you write, even if it's not fiction.

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Typography

28 November 2014 Unknown 0 Comments

I want to introduce my favorite areas of study and how they relate to our exploration of creativity and the creative process. The next couple of posts will be about each area.

First is typography.

I don't know exactly why I like typography; I'm no good at it, but it intrigues me. I know it started when I learned that Steve Jobs (one of my heroes) loved typography. It's just grown from there.

I love how typography is about the unwritten communication behind the written communication. It tries to add emotion or context to what is written. At its best, it tries to fade away and be invisible to the reader, but it can't. There is no way to write without writing in a style and so it implicitly sends unsaid information to the reader.

It's like body language. Whatever you are doing with your body as you speak—even if you are trying to do nothing—you are sending unspoken messages to your listeners. Maybe I like typography because I'm an introvert and I'm not proficient at body language so I'm trying to make up for it...

At any rate, it's easy to wander with typography. There's so many variables and so many choices for each. It's easy to try 100 fonts and still not decide on a good one. 

Maybe that's because I'm still learning the rules of typography. I use it for typesetting my self-published books which I'll talk more about later. I obsess over every detail of the text, but I don't know very well what effect I'm having on the reader because I'm new to the art.

This idea of wandering around to learn the rules is maybe the whole point of wandering, at least in the early stages of creativity. Maybe a veteran artist doesn't need to wander as much because she knows what effect she'll have on the audience. Maybe a veteran artist can see the end of her creation whereas to a novice there is no end (like in my picture a few posts ago). Maybe.

At any rate, for this blog I obsessed over the typography. Would someone who knows better give me some pointers in the comments because I'm not sure how good it actually looks and what effect I'm having on my one audience member.

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Engineering needs wandering

25 November 2014 Unknown 0 Comments

I'm a software engineer. It is so fun and challenging. It's like doing puzzles all day. An engineer breaks problems or goals down into manageable pieces and then creates a solution in a systematic fashion.

I once told one of my coworkers that the same kind of creativity is used to write a novel as is to write code to create a feature. He disagreed. He explained that there aren't many right ways to program something. There is a definite solution. Programming is very linear.

I still don't know if I agree with him or not. Programming is very linear, but there certainly is more than one way (most of the time) to accomplish a goal. There may be better and worse ways to accomplish something, depending on the other constraints, but there's some sort of creativity involved to figure out the best.

So, if art looks something like this:

then engineering is something like this:


But the thing is, you can deliver a hundred features that are the done in the "best" way possible, but that doesn't mean anyone cares about them. And over time, unless there is some wandering about to find out what is meaningful to users, the engineering will be pointless.

And maybe engineering doesn't even factor into this at all. Maybe the creativity used to come up with the idea for the feature is the only creativity in the process. Maybe the engineering part isn't creative at all. Maybe it's just problem solving.

But when I hear problem solving it makes me think of the need for creativity to "find a creative solution." I seem to remember hearing that phrase a lot.

Well, what do you think? Is engineering creative? Does it stagnate and get stale without some wandering. Does the wandering need to come before the engineering step, in the feature creation step?


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Art needs discipline

20 November 2014 Unknown 0 Comments

We had a great discussion after that first post. Thank you all for your comments. I learned a lot about creativity and it helped me solidify things that were nebulous.

Today I want to introduce my understanding of how art plays into creativity and explain why I think it needs discipline to thrive long-term.

Art is lots of fun. No matter what your favorite form of art is, most people describe it as the way that they express themselves. People often say that it's how they relax or that they can only feel like themselves when they are creating something in their chosen form of art.

When I think of art, usually the first thing that comes to mind is painting. I picture a disheveled individual in her attic covered in several colors of paint all over her face and clothes. She's staring at a large canvas in front of her that is itself a smattering of colors. To anyone else, her masterpiece is incomprehensible, but to her it has layers of meaning.

That's a broad generalization, I know. There's so many other forms of art, and not all artists are disheveled attic dwellers. I myself prefer creative writing. In my free time I write scifi/fantasy novels. I feel like I have these stories that are just screaming to be told. But some of these stories are pretty out there or very abstract.

As a side note, I will have some exciting news soon about my creative writing.

Going back to the discussion on art, painting and creative writing are very explorational. The process of creation is not very linear. It wanders back and forth and all around before it reaches a destination. Most artists think each work is never finished. There's always more polishing that could be done. There is no final destination.

Art by itself is a wandering exercise, an exploration. And that's why it needs discipline. Art's desire is to wander forever, searching, perfecting. It never ends and not only that, but where it goes is not always very useful to anyone but the artist (think Picasso). It also is not a very constant activity. By that I mean art happens like waves in the ocean. It flows and ebbs from my experience. It's not something that you can force. It takes time.

But if you add a touch of discipline and direction, you'll end up with masterpieces like just about anything Mozart created, or Brandon Sanderson, or Leonardo, or Pablo Neruda. There are countless other examples of people who were amazing artists whose dogged discipline and hard work led to art that will be remembered for generations.

Art needs discipline to thrive.

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Creativity is bipolar

12 November 2014 Unknown 0 Comments

What does it mean to be creative?

That's the question we're exploring here. When I say creativity I mean sustained creativity. Meaning, a pattern of long-term creativity. I'm not exploring how to have one-off brilliant ideas (which do happen and are creative). We might get into that, but what I'm really interested in is how do you consistently be creative and innovative throughout your life or throughout the life of your company.

From my un-scientific research thus far, I have one guiding idea:

Creativity has two parts and when used in separation they will eventually run out of juice. I call those two parts art and engineering.

Art is what we typically think of as creativity, but as a software engineer I've found that it requires some technical creativity.

Why will art and engineering run out of juice over the long haul and lose creativity when not balanced together?

Well, that's kind of what I want to find out. I've got some ideas that I'll be sharing here, but hopefully this is a journey of discovery that I'll be able to take with you.

If you want to come along with me, let me know in the comments where you're starting from. What do you think and know about creativity that could help us?

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